Call it a super-
Freda Sojka’s natural bug repellent that she developed for her then 5-month-old grandson has exploded – almost overnight – into a double-shift industry in Columbus Junction.
“I wanted to make it safe for kids,” Sojka, 61, said of Bug Soother, the insect repellent that stores in the Corridor and beyond are having trouble keeping on the shelves.
Packaged in a green spray bottle, the product is made from Sojka’s secret formula that combines lemongrass oil, vanilla, castor oil, lemon and other ingredients.
And it works. So says more than 1,000 Facebook fans of Bug Soother, along with customers who are demanding the repellent at Ace Hardware, Hy-Vee stores and other outlets.
“It’s been a whirlwind,” Sojka says of the 16- to 17-hour days she and other family members have been pouring into the business in the past few weeks.
Freda Sojka shares more about the development of her local Iowa company, Simply Soothing, and her assessment of the incredible success of Bug Soother for an article in the July 1 issue of the Corridor Business Journal.
Find a list of stores carrying the insect repellent on Bug Soother’s Facebook page.